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Custom Promotional Products with Meaning

scarborough
According to extensive research from the Wharton School at the University of Pennsylvania, people use objects (like branded products) to express and reinforce their identity. This isn't just marketing theory—it's backed by rigorous academic studies. "When customers internalize a brand as part of who they are, then there's the potential to become loyal to that brand," explains Dr. ... https://www.scarboroughtweedgifts.com/blogs/news/custom-promotional-products-with-meaning-why-identity-aligned-gifting-outperforms-the-rest
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